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  <title>Salesmortem blog</title>
  <subtitle>Insights, strategies, and stories about learning from lost deals, competitive intelligence, and building a better B2B sales process.</subtitle>
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  <updated>2026-10-20T00:00:00.000Z</updated>
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  <entry>
    <title>Why we're building Salesmortem</title>
    <link href="https://www.salesmortem.com/blog/why-were-building-salesmortem"/>
    <id>https://www.salesmortem.com/blog/why-were-building-salesmortem</id>
    <published>2026-10-20T00:00:00.000Z</published>
    <updated>2026-10-20T00:00:00.000Z</updated>
    <author><name>Salesmortem team</name></author>
    <summary type="html">&lt;p&gt;The deal intelligence platform for teams who refuse to lose the same deal twice.&lt;/p&gt;&lt;p&gt;&lt;a href=&quot;https://www.salesmortem.com/blog/why-were-building-salesmortem&quot;&gt;Read the full post&lt;/a&gt;&lt;/p&gt;</summary>
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