Salesmortem turns anecdotal complaints into structured win-loss intelligence. One shared workspace. No manual data entry required. Honest answers from the buyers who got away.
A purpose-built form that takes 30 seconds to complete. Competitor, deal value, loss reason, what they said, and what really happened. No bloat, no friction.
Connect HubSpot, Salesforce, or Pipedrive in one click. Deals flow in automatically. No CSV exports, no manual copying, no stale data. Your CRM stays the source of truth.
24 hours after a deal closes lost, a frictionless two-question survey goes to the primary contact. No pitch, no follow-up. Just the honest reason you weren't the right fit.
Gemini analyzes your closed-lost deals and surfaces 1–3 high-confidence systemic patterns. "64% of losses to Competitor X cite unclear differentiation." Actionable, not anecdotal.
See exactly who you're losing to, ranked by deal count and total revenue impact. Know your real competition, not the one you think you're fighting.
Track your win rate by competitor, by quarter, and by team. Spot whether your adjustments are actually working or just shuffling numbers.
Tag every deal with structured reasons — price, features, timing, relationship, and more. Filter and compare over any time period. Find the real reason, not the polite one.
Invite marketing, sales, and product to the same workspace. Everyone sees the same data. No private spreadsheets, no lost Slack threads, no version confusion.
Every logged deal is searchable and filterable. Find every loss to a specific competitor, in a specific quarter, above a specific value, with a specific reason. Instantly.
Memory is unreliable. The longer you wait to record why a deal was lost, the more the story shifts in your team's favor. Salesmortem gives you a fast, structured form that captures the facts while they're still fresh. No mandatory essay fields. No complex workflows. Just the six things that actually matter.
It's easy to obsess over the competitor you see in the news. It's harder to see the quiet incumbent who keeps beating you in mid-market deals. The competitor dashboard ranks every rival by deal volume and total contract value lost. You'll know within seconds whether your biggest threat is a well-funded startup, a legacy player, or your own pricing page.
Prospects rarely say "your product is too confusing." They say "we went with another solution." Salesmortem sends a frictionless survey 24 hours after a deal closes lost, when the truth is still fresh and the pressure is off. Contrast what the rep recorded with what the buyer actually said. That delta is where the real intelligence lives.
Spot coaching opportunities, identify at-risk reps, and justify enablement investments with real data. Stop arguing about anecdotes.
See which competitors and objections come up most, then sharpen messaging, battlecards, and competitive content based on actual buyer feedback.
Prioritize the roadmap based on actual loss patterns, not the loudest customer request. Know which gaps are costing you real revenue.
